So, whatâs the Toy Show?
Easy! The Toy Show is a very special installment of The Late Late Show that airs before Christmas and features Irish children playing with and reviewing the yearâs most sought after toys.
And who hosts this thing?
That would be Ryan Tubridy, who is an entertainment broadcaster on RTĂ One and RTĂ Radio One. Every year, thereâs great speculation about what Christmas jumper heâll wear and what musical number heâll open the show with.
Sounds neat! A nice TV show for the whole family to watch after their dinner. Irish people are so quaint and charming.
Haha, yeah. Only itâs not really on at a family-friendly time. In fact, it doesnât actually air until 9.30pm and itâs not over until shortly before midnight.
But surely thatâs too late for the showâs target audience?
You would think that! But the show is as much for adults as it is for children. You donât even need to have children to fully appreciate it.
Are you telling me that grown men and women sit around watching a show about toys every year?
Yes. In fact, 1.36 million people watched it last year and had a reach of 1.94 million, which literally accounts for half the country.
On a Friday night, though? What happened to⊠going out?
Eh, this is the Toy Show. Youâd be crazy to go out. (Plus you can just stay in, play a drinking game and go out afterwards.)
Watching a show about toys and drinking. Wow. Whatâs the appeal for adults?
Where to begin? We get to make remarks about how the toys today are much fancier than the ones we had and act as though that makes us morally superior. We get to coo over adorable children. And, of course, we get to make jokes on Twitter.
HANG ON, YOU MAKE JOKES ABOUT THE CHILDREN? THATâS PERVERSE!
Er, Â not in a mean way. In an Irish way. Itâs just harmless slagging. If you saw the Billie Barry kids, youâd slag them too. (But only because youâre secretly jealous of them.)
Wow, I donât even want to know who or what the âBillie Barry kidsâ are. What else is good about it?
Well, the audience is comprised entirely of adults wearing Christmas jumpers and hats, and they get loads of free stuff during the show. Some Irish people like to tune in and see what free swag the audience gets so we can accuse them of being âjammyâ.
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Anything else?
Sometimes they get special guests like Ed Sheeran and Robbie Keane to surprise children, and itâs adorable.
Okay, that does sound adorable. Who was the main celebrity guest last year?
*coughs* Evelyn Cusack.
Sorry, I didnât catch that?
The main celebrity guest was Evelyn Cusack. Sheâs a meteorologist and sheâs very famous, I promise.
http://vine.co/v/ia5QJqgOlUj
GlamorousâŠ
But sometimes they get other special guests like, er, Dustin!
Dustin⊠Hoffman?
Er, no. Dustin The Turkey. Heâs basically a mouthy turkey that had a very successful television and music career once upon a time.
So youâre telling me that you people regard meteorologists and turkeys as âcelebritiesâ?
We really, really do.
The kids must be really cute, so.
They are!
One year, there was a little boy named John Joe who was obsessed with clocks. And last year, there was a boy named Fionn who was dubbed the ârapping farmer kidâ.
What a peculiar little country you areâŠ
Arenât we just?
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