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Alert! There is a global wine shortage!

WHAT ARE WE GOING TO DO?!?

Oct 30th 2013, 12:29 PM 20,179 Views 41 Comments

WE HATE TO be the bearer of bad news, but frankly, in this instance we don’t have a choice!

According to Morgan Stanley Research, there is not enough wine in the world. Yes, that’s right, we are experiencing a global wine shortage.

Apparently, the world’s consumption of wine has grown at such a steady pace that we will probably soon need more wine than the industry is capable of producing. According to Australian analysts for Morgan Stanley, the industry is:

…experiencing an undersupply of nearly 300 million cases a year.

The French are the biggest consumers of wine followed by the Americans and then the Chinese.

Kristen-Wiig-Bridesmaids-drinking

Between the increase in consumption and bad weather contributing to bad harvests, things are not looking good.

WHAT ARE WE GOING TO DO?

H/T CNN Money.

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About the author:

About the author

Louise McSharry

Louise@dailyedge.ie

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Alert! There is a global wine shortage!