IF YOU THOUGHT your Breaking Bad withdrawal was bad, spare a thought for Dreamworks Animation CEO Jeffrey Katzenberg.
He was so hooked on the AMC show that he offered to pay $75 million (about €55.5 million) for an extra three episodes.
Variety reports that Katzenberg offered the money six weeks ago for three episodes which would pick up from where the finale left off.
He made the offer on the proviso that the 180 minutes would appear online in daily six minute segments for thirty days, and that people would pay 50 cents a day.
Katzenberg revealed his plan during the keynote speech at the MIPCOM conference in Cannes, and revealed that he wasn’t just obsessed with seeing what happened next with the Breaking Bad crew:
I said ‘I’m going to create the greatest pay-per-vew television event for scripted programming that anybody’s ever done’. Every day for 30 days you’ can buy a chapter of these 30 chapters.
There was absolutely no doubt in my mind there were 6, 7, 8 million people who would go out and buy those episodes. At 12 noon when you post it, everybody would be waiting for those six-minute episodes to come.
Katzenberg told The Guardian that he would make a 100% return on his investment, and then some.
The Breaking Bad producers said they weren’t interested though, so we’ll never know what happened after…
Just kidding. NO SPOILERS!
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