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Channel 4 sent a shady tweet at ITV2 and a load of other stations rowed in

FIGHT.

Mar 2nd 2017, 7:07 PM 10,284 Views 0 Comments

WHEN BRANDS GO to war on Twitter, you can usually expect song lyrics and GIFs being exchanged in the hope of getting one up on their competitor.

And so it was last night, when Channel 4 threw a bit of a ripping at ITV2 out of the blue:

Hey, @ITV2, have you considered giving up bad shows for Lent?
— Channel 4 (@Channel4) March 1, 2017

Source: Channel 4/Twitter

ITV2 got back to them with a disapproving GIF of their own

itv2 Source: itv2 Twitter

Channel 4′s response?

itv3 Source: Channel 4 Twitter

Over 2000 retweets later, people had taken an interest in this mini feud.

So this guy started describing in detail why Channel 4 shouldn’t be throwing stones when they’re related to E4

People Tom Hanks Source: Twitter

ITV2′s emoji response to him was simply:

maxresdefault Source: Ytimg

But then E4 pitched up to defend their honour, and they dragged in BBC Three – which was recently moved online

Burn.

BBC Three just had to stand back and applaud

e4one Source: Twitter

The people are here for TV stations having a bit of an online argument

Whoops!

We couldn't find this Tweet

Oh this is fun
— LorraineB (@lorrainebyrne12) March 1, 2017

Source: Lorraine byrne/Twitter

GIFs at the ready.

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David Elkin

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Channel 4 sent a shady tweet at ITV2 and a load of other stations rowed in

FIGHT.