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Dublin: 11 °C Friday 8 November, 2024

Dublin's new tourism video is actually pretty funny

Dublin: Second best at a lot of things. Except tourism ads.

dublinlogo

LAST WEEK, DUBLIN city unveiled a brand new logo and slogan as part of a €1 million tourism campaign. (Don’t worry, those birds aren’t seagulls. They’re swifts.)

The latest part of the campaign is a clever little ad that makes reference to the fact that Dublin is, well, second-best at a lot of things – for example, readers of Condé Nast Traveler recently voted it the second friendliest city in the world (after Sydney, Australia).

dublintourism YouTube YouTube

It’s all done in Irish people’s signature self-deprecating style – and features scenery that could charm even the most dubious of travellers:

visitdublin / YouTube

Though Dublin may technically be second-best, it still comes out looking very lovely indeed.

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Author
Valerie Loftus
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