This site uses cookies to improve your experience and to provide services and advertising.
By continuing to browse, you agree to the use of cookies described in our Cookies Policy.
You may change your settings at any time but this may impact on the functionality of the site.
To learn more see our
Cookies Policy.
Download our app
eBay has used *that* Aengus Mac Grianna moment from RTÉ news in their latest US TV ad
eBay eBay
ON TUESDAY, AMAZON held their annual manic sales event that is Prime Day – and they saw a record amount of business done, evensurpassing the more traditionally popular Black Friday and Cyber Monday sales.
Other online retailers were, of course, aware of this Amazon sale – so they prepared their own ads to try to combat it.
eBay was one of them, and their “anti-Prime” ad was rolled out on YouTube on Monday.
Brilliantly, and bizarrely, it’s based around an iconic Irish TV moment: when RTÉ newsreader Aengus Mac Grianna didn’t realise he was on air
Nearly 400,000 views later, it’s safe to say that Americans are now very aware of the classic clip that’s become a mainstay of Irish YouTube round-ups. The eBay ad was part of a campaign that ran across US telly this week – with Aengus’s premiering on Monday night.
And they actually work it into the ad really well, with the voiceover starting:
“You thought you got a Prime Deal… but did you check eBay?”
eBay eBay
Quickly followed by Aengus Mac Grianna exclaiming:
“WHAT?”
eBay eBay
RTÉ told DailyEdge.ie how it came about, and it turns out Aengus is well aware:
Finally, the world is getting to experience the joy of Aengus Mac Grianna’s viral moment.
hat tip TodayFM
DailyEdge is on Snapchat! Tap the button below to add!
To embed this post, copy the code below on your site
Aengus Mac Grianna gas feeling my feeling prime day What?