Facebook “like” count on clothes hooks

Would you like a little help choosing your outfit? And would the number of ‘likes’ it gets on social media sway you?

May 15th 2012, 7:35 PM 422 Views 1 Comment

Facebook Likes appear on clothes hangers

Image: (Via YouTube/cea)

FASHION RETAILER C&A has come up with a unique way of showing the popularity of their clothing – Facebook “Likes”.

C&A in São Paulo has created clothes hooks that display the total number of Facebook “Likes” for each garment of clothing in their store.

SingularityHub.com reports that the company’s Facebook page displays pictures of various outfits and users are encouraged to click the Like button, which are then fed into the hooks in the store.

The promotional video – which has a translation available – states that when women go shopping they like to have a second opinion. They state that these clothes hooks will help women “choose the ideal outfit”.

(Via YouTube/cea)

Would you be more likely to buy an outfit if it had a high number of ‘likes’?

Poll Results:

No (15)

Maybe (10)

Yes (7)

Yes
Maybe
No

About the author:

About the author

Christina Finn

@christinafinn8

christinafinn@thejournal.ie

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Facebook “like” count on clothes hooks