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And... it turns out we were right. All the photos, carefully placed by different social media accounts (each with their own history!) were part of a Club Orange viral ad campaign.
Ahem....All will be revealed....Tune in to our Facebook page today at 12.30pm to be the first to find out : ) @dailyedge
Thursday 26 December, 2024
Thursday 26 December, 2024
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The 'Fruit Whispering' mystery has been solved... and here's the campaign behind it
FOR THE LAST week or so, Dublin has been perplexed by a series of signs forbidding shoppers from whispering to fruit.
Then yesterday, a blurry video emerged of someone actually... well, they seemed to be... whispering... to fruit.
Earlier this morning, we posted a possible solution to the mystery.
And... it turns out we were right. All the photos, carefully placed by different social media accounts (each with their own history!) were part of a Club Orange viral ad campaign.
It's all to do with their new product, Club Zero. Their new commercial involves a guy who masters the art of... whispering to fruit.
Here's the ad that explains it all:
More: Someone has finally caught ‘Fruit Whispering’ on video in Dublin>
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Club Orange fruit whisperer fruit whispering viral ad viral marketing