This site uses cookies to improve your experience and to provide services and advertising.
By continuing to browse, you agree to the use of cookies described in our Cookies Policy.
You may change your settings at any time but this may impact on the functionality of the site.
To learn more see our Cookies Policy.
Thursday 7 November, 2024
Thursday 7 November, 2024
Download our app
These 'inspiring' make-up ads are going viral - by revealing women's real skin
DERMABLEND IS A brand of cosmetics especially designed to conceal skin imperfections.
However, for their latest ad campaign they asked women to take off their make-up on camera – and talk about how that made them feel.
The results are surprisingly moving, and have been shared around the world.
Cassandra Bankson, who has struggled with bad acne, talks about what her life was like as a teenager.
Visibly emotional, she recalls being told that it was good her grandfather was dying, because he’d never have to see her face again.
And Cheri Lindsay also talks about the challenges in her life. She has vitiligo, which causes depigmentation of the skin in patches.
Dermablend are also encouraging other women to join the campaign, using the #CamoConfessions hashtag.
The ads have now been shared around the world, with many social media users hailing them as “inspiring”:
Whoops!
We couldn't find this Tweet
Whoops!
We couldn't find this Tweet
More: How to get free advertising on TV3 by chancing your arm>
More: Do you want to know how much time you’ve spent watching TV?>
To embed this post, copy the code below on your site
Ad Ads Advertising Adverts camoconfessions commercial Cosmetics dermablend dermablend professional Face off Make-Up