YOU CAN FIGHT it as much as you like, but it’s now official; the festive season is upon us.

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But how can we say for sure, says you.

Well, the John Lewis Christmas ad has landed, that’s how.

Famed for their tearjerking festive offerings, the retailer has this year collaborated with Elton John, and as a result Twitter is in a war over words over it.

It’s here! This year’s Christmas ad, as launched by our Partners, featuring the wonderful @EltonOfficial 🌟🚀 #EltonJohnLewis 🎹 pic.twitter.com/x2ZxO4ghDy

— John Lewis & Partners (@jlandpartners) November 15, 2018

The ad charts the meteoric rise of the veteran performer with Your Song acting as the ad’s soundtrack, but Twitter users are debating whether the commercial is an advertisement for the store or a promo for Elton John’s farewell tour.

Love that John Lewis Christmas advert. Best one yet for me. #JohnLewisChristmasAd

— Billy Daly (@BillyDaly1) November 15, 2018

Not sure about the #Johnlewis advert. Is it promotion for John Lewis or #Eltonjohn 🤔

— 🧚‍♂️Maralyn 🧚‍♂️ (@Missie6) November 15, 2018

The John Lewis advert is shit. Sorry Elton.

— Erica Wenham (@Erica_Wenham) November 15, 2018

John Lewis christmas advert isn’t even christmassy but did i still cry at it? ... absolutely

— becky 👸🏼 (@beckyyjo) November 15, 2018

John Lewis has done it again!! 🎅🏼🎄

— Lauren Buchan (@laurenmairx) November 15, 2018

john lewis advert pic.twitter.com/uNukF91sNL

— Leah Messenger (@leahmessenger1) November 15, 2018

To be fair, the final scene does perfectly depict the magic of Christmas morning, no?

So, is it a yay or nay from you?

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