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This month Penneys will finally launch in the US (under the international brand name Primark) and last night there was a glam dinner in New York with a bunch of fashion movers and shakers.
Ratajkowskitold WWD that she’s well used to Penney’s stuff, as she spends a lot of time in Ireland (both of her grandmothers were Irish and her family has had a home in Bantry for 20 years).
I’m actually going to Ireland to see my parents [next week], so I’m skipping half of fashion week. Obviously it’s cool that this brand I knew in Dublin is opening a store here, that’s really exciting to me.
Tuesday 24 December, 2024
Tuesday 24 December, 2024
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Penneys had a very glam launch party in New York last night
LOOK AT THIS for swank!
This month Penneys will finally launch in the US (under the international brand name Primark) and last night there was a glam dinner in New York with a bunch of fashion movers and shakers.
Look at the place settings!
Yes, they’re bracelets.
Look at the hors doeuvres!
Look at the guests!
Among the attendees was Blurred Lines video, Entourage movie and We Are Your Friends gal Emily Ratajkowski:
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Actress and model Ratajkowski was respresenting in some Primark garb, including an $11 skirt. The top was from Topshop. #shade
Ratajkowskitold WWD that she’s well used to Penney’s stuff, as she spends a lot of time in Ireland (both of her grandmothers were Irish and her family has had a home in Bantry for 20 years).
New York DJ Mike Nouveau wore his… pyjamas?
Model Callie Reiff and fashion blogger We Wore What were there too:
And what about the first store?
The first US Primark store opens in Boston on 10 September.
It’s safe to say excitement is up to ninety, with massive crowds expected for the shop’s debut.
How Penneys Are You?
This is the huge building that will house America’s very first Penneys
A household Irish name built from humble beginnings: The Penneys story
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Bodies Boston emily ratajkowski Penneys Primark Thanks Penneys USA