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A NEW AD FROM jeweller Tiffany & Co is going viral – as it’s the company’s first to feature a gay couple.
The new ‘Will You?’ ad campaign features seven couples, one of which is a same-sex pair; not models, but a real couple sitting outside their home in New York.
Will you promise to never stop completing my sentences or singing off-key, which I’m afraid you do often? And will you let today be the first sentence of one long story that never, ever ends?
A spokesperson for the company said that in its 178-year-run, it has never before depicted a same-sex couple in an ad.
“Nowadays the road to marriage is no longer linear, and true love can happen more than once with love stories coming in a variety of forms,” she told Elle.com.
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The ad has been getting a lot of love on Twitter:
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LRT - Tiffany's has come a long way since 2004 when we tried to buy engagement rings in Toronto! So happy to see this. @TiffanyAndCo
Wednesday 15 January, 2025
Wednesday 15 January, 2025
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This is the first Tiffany's ad ever to feature a gay couple
A NEW AD FROM jeweller Tiffany & Co is going viral – as it’s the company’s first to feature a gay couple.
The new ‘Will You?’ ad campaign features seven couples, one of which is a same-sex pair; not models, but a real couple sitting outside their home in New York.
The text reads:
A spokesperson for the company said that in its 178-year-run, it has never before depicted a same-sex couple in an ad.
“Nowadays the road to marriage is no longer linear, and true love can happen more than once with love stories coming in a variety of forms,” she told Elle.com.
The ad has been getting a lot of love on Twitter:
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We couldn't find this Tweet
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Cute.
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Ad engagement rings Gay Rights Jewellery LGBT Issues tiffany's viral ad will you?