JUST AS THE Palin clan were attempting to put their best foot forward with a new reality TV show, 16-year-old Willow has embroiled her family in an embarrassing public scandal after posting homophobic slurs on Facebook.

TMZ reports that as the premiere of the new show Sarah Palin’s Alaska aired on US channel TLC last Sunday, a Facebook user named “Tre” posted the comment: “Sarah Palin’s Alaska is failing so hard right now”.

Willow reportedly replied:

Haha your (sic) so gay. I have no idea who you are, But what I’ve seen pictures of, your (sic) disgusting . . . My sister had a kid and is still hot.

She added:

Tre stfu. Your (sic) such a f*ggot.

(Stfu =  shut the f*ck up)

Willow’s older sister Bristol then waded into the dignified exchange, posting the message: “You’re running your mouth just to talk sh*t”. Bristol then took a swipe at another user who had criticised the family – but not without taking the opportunity to aim a blow at her former fiance Levi Johnston while she was at it – writing:

You’ll be as successful as my baby daddy.

The backlash has prompted Willow to reportedly delete her Facebook account, however Bristol decided to apologise for their remarks, writing:

Willow and I shouldn’t have reacted to negative comments about our family. We apologize.