CHILDBIRTH. IT’S THAT magical, messy, agonising moment (or long, drawn-out series of moments) when a new life comes into the world.

It’s also extremely painful, very intimate and usually private. So it ought to fit right in on YouTube.

A Cork couple plan to become the first (as far as we know?) in Ireland to broadcast the birth of their baby over the internet, as part of their reality show.

Jonathan and Anna Saccone-Joly have been filming their show, The SacconeJolys, daily for two years now. And the birth of their daughter Emilia (due today) is the next step.

“It was sort of an organic progression,” he told the Daily Edge.

We started this show two years ago, we started with 100 viewers and now we’re pulling in two million a month. So you share more. It’s like, let’s encompass more and more parts of our life.

The couple film every morning to produce a roughly half-hour episode of the show each day. “From eight or nine o’clock to 12 or one, that’s production time. We might shoot an hour a day, then I’ll turn it into 20 minutes,” Jonathan says.

YouTube/LeFloofTV

He adds that his wife is happy with the decision to film the birth, which will not be broadcast live but edited into the next day’s episode – though “there’ll be Twitter, Facebook, Instagram and all that”.

Of course it’s more of her that’s going to be exposed and vulnerable. But it’s my wife, so I’m not going to put her naked on the internet. I’m not going to film anything too private. We would be conservative in a way, we tend to keep away from stuff like sex and money.

Their reality show is “growing at a huge rate”, he says, adding that he hopes it will provide for his new family.

I’m one part producer, one part husband. I care for my wife and my child, but I want to send Emelia to uni. I want to have a house, I want to provide for my wife and my children.

You can watch all previous episodes of The SacconeJolys on YouTube here.

Read: Couple live-tweet their baby’s birth>